Eugene David ...The One-Minute Pundit |
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Friday, July 22, 2005
OMERTA goes out with BOTH PEA-SHOOTERS BLAZING:
I believe content had nothing to do with the circulation decline; if anything, the decline was mitigated by our content. Where does the blame lie? The list is long: 1. The scandal at Newsday, which prompted both our internal auditors and the Audit Bureau of Circulation to disallow certain types of sales that were previously considered legitimate. 2. The advent of the "do not call" list, which stymied our phone sales. 3. The reduction of the newspaper's cost base by more than $130 million annually, which cut the strength of marketing and promotion efforts, among others. 4. Issues on the business side that recently prompted the appointment of new directors of circulation and marketing. 5. And, of course, increased competition for readers' time. That's only a partial list. TRANSLATION: I'm right and you're wrong. This DELUSIONAL ASS isn't finished in the NEWS BIZ. NEXT STOP: NEW YORK.
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