Posted 12:40 PM by Gene

All that mammoth publicity and the TWXSTERS' stunt does a mere SIX MILLION PLUS ON FRIDAY. (LEE predicted over $38 MILLION for the weekend.) This must be called a THOROUGHGOING DISASTER. No doubt the film will make money -- that is, if they didn't spend TOO MUCH on the hype -- but wasn't this a NATIONAL OBSESSION? Wasn't this the PHENOMENON EVERY WEB SURFER HAD ON HIS LIPS? Wasn't this the MIRACLE MILLIONS of ADOLESCENTS eagerly awaited for MONTHS? And did the TWXSTERS outsmart themselves by caving and letting the ad-blurbists in at the last second -- who then proceeded to give it MIGHTY FLATULENT RAVES, and stink out the FANS?

In short, it IS possible to PUBLICIZE TOO MUCH -- a lesson lost on our SUPERIORS the MEDIA CRETINS.

We're also in a good mood because with this flackery failing the BIZ may be entering a new double-digit SLUMP TIME -- we can hope.

P. S. One wonders if 9/11 might also be to blame; this is, in the end, an airplane disaster movie -- and the fans didn't seem too hot for the last one.

[E]ven within New Line, there were skeptics who viewed "Snakes on a Plane" as nothing but a simple programr [SIC] with a "stupid title."

You TWXSTERS should have quit while you were ahead.

P. P. S. One wonders too if THAT CATCHPHRASE did it. Perhaps people figured all this movie was about was a middle-finger-in-the-eye gimmick.

P. P. P. S. For once, USAOKAY!!!!! CALLED IT. (Via Hollywood Elsewhere)