Eugene David
...The One-Minute Pundit

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    • THE NEWS HACK'S CREED:
    I know more than you.
    I make lots more money than you.
    I'm smarter than you.
    I'm sexier than you.
    I appear on TV all the time.
    I work ten minutes a day.
    I rule the universe.
    I'm going to live forever.
    You are an idiot.

    THE NEWS HACK'S CREED, No. 2:
    A lie isn't a lie when it tells THE TRUTH.

    THE NEWS HACK'S CREED, No. 3:
    I've come to realize that the looseness of the journalistic life, the seeming laxity of the newsroom, is an illusion. Yes, there's informality and there's humor, but beneath the surface lies something deadly serious. It is a code. Sometimes the code is not even written down, but it is deeply believed in. And, when violated, it is enforced with tribal ferocity.
    --JOHN "OMERTA" CARROLL.

    THE NEWS HACK'S CREED, No. 4:
    News isn't news when we don't report it.

    PERMALINKS:

    THE NEWS HACKS' DICTIONARY

    THE EUGENE DAVID GLOSSARY

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    Monday, January 08, 2007

    Posted 10:40 AM by Gene

    All those excruciating ads with Lincoln and the beaver? THEY DIDN'T WORK!

    Worse, Takeda may have spent more on ads than the drug made back in sales: between January and September 2006, Rozerem earned $48.7 million in estimated wholesale revenue, according to IMS Health (that number does not include prescriptions handled by mail). But the company has spent nearly $100 million on ads, per Nielsen Monitor-Plus.

    Pffh-hh-hh hh hh hh hh hh ha ha ha ha ha ha ha ha ha ha HA HA HA HA HA HA HA HA HA HA HAAAAAAAAAAAAAAAAAAAAAAAAAAAAA HA HA HA HA HA HA HA HA HA HA!!!!!!!!!!

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