THE NEWS HACK'S CREED:
I know more than you.
I make lots more money than you.
I'm smarter than you.
I'm sexier than you.
I appear on TV all the time.
I work ten minutes a day.
I rule the universe.
I'm going to live forever.
You are an idiot.
THE NEWS HACK'S CREED, No. 2:
A lie isn't a lie when it tells THE TRUTH.
THE NEWS HACK'S CREED, No. 3:
I've come to realize that the looseness of the journalistic life, the seeming laxity of the newsroom, is an illusion. Yes, there's informality and there's humor, but beneath the surface lies something deadly serious. It is a code. Sometimes the code is not even written down, but it is deeply believed in. And, when violated, it is enforced with tribal ferocity.
--JOHN "OMERTA" CARROLL.
THE NEWS HACK'S CREED, No. 4:
News isn't news when we don't report it.
PERMALINKS:
THE NEWS HACKS' DICTIONARY
THE EUGENE DAVID GLOSSARY
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1. AT&T's dropping its cell phone claims, limply acknowledging no wireless company can be trusted;
2. An astonishing number of members of the American Society of Willfully Ignorant Advertisers will not sponsor SUMNER's Lord of the Flies -- and maybe not even SUMNER Himself, but look for them to concoct excuses if it works; and
3. Wendy's is running HIP and annoying ads that may not be selling very well and won't prevent the company from being eaten up by an evil speculator -- who might then fire the ad agency. BRING BACK DAVE THOMAS!