Eugene David
...The One-Minute Pundit

Friday, October 12, 2007


This is troublesome: GM is going to roll out its new Chevrolet Malibu with a Web "roadblock" -- troublesome because it implies this outfit thinks it can do on the Web what it did with junk television. We've seen the car's "pre-launch" site, and the vehicle's impressive enough (though the site is hardly what'd you call "intuitive"), but we wonder if all this fire power will merely remind people car companies advertise too much, American car companies in particular.

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