Eugene David
...The One-Minute Pundit

Wednesday, February 20, 2008


"As marketers embrace the richness of new advertising avenues outside of the traditional TV format, the TV industry is working to address marketer's issues related to ratings and the changing TV landscape," Bob Liodice, ANA president-CEO, said in a statement. "Marketers, in collaboration with the TV industry, will continue to find the most effective and innovative ways to reach their customers through the TV medium, utilizing the emerging technologies available to them."

TRANSLATION: We'll NEVER have to stop shmoozing!

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