Eugene David
...The One-Minute Pundit

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THE NEWS HACK'S CREED:
I know more than you.
I make lots more money than you.
I'm smarter than you.
I'm sexier than you.
I appear on TV all the time.
I work ten minutes a day.
I rule the universe.
I'm going to live forever.
You are an idiot.

THE NEWS HACK'S CREED, No. 2:
A lie isn't a lie when it tells THE TRUTH.

THE NEWS HACK'S CREED, No. 3:
I've come to realize that the looseness of the journalistic life, the seeming laxity of the newsroom, is an illusion. Yes, there's informality and there's humor, but beneath the surface lies something deadly serious. It is a code. Sometimes the code is not even written down, but it is deeply believed in. And, when violated, it is enforced with tribal ferocity.
--JOHN "OMERTA" CARROLL.

THE NEWS HACK'S CREED, No. 4:
News isn't news when we don't report it.

PERMALINKS:

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Thursday, July 23, 2009

Posted 12:53 PM by Gene

When last we left fast-food ads Burger King was laughing its way through an apology. Now some CEO clown named Puzder (whom the Ranceoids aptly identify as "PUDZER") has eructed: "We do not aim to exclude or offend any other group with our efforts, BUT...." That is precisely the aim. CKE is pulling a Conan on its customers, thinking if it drives out the older and more CONSERVATIVE types it will head to sales valhalla. We blame GanNETt. When USAOKAY!!!!! turned the Super Bowl ads into a contest it led to ads whose only content was outrage. Outrage gets talked about! So does a Ku Kluxer in his evening wear.

And -- need we have guessed it -- the ploy ISN'T WORKING. Pud -- PUZDER says it was last year's stimulus checks, which obviously negated the fantabulous sales gains from this year's ads. We have here a dictionary definition of MORON.

On the other hand maybe if all the fast-food chains run enough offensive ads enough people will stop eating fast food, which may make health-care reform less expensive.

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