Eugene David ...The One-Minute Pundit |
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Sunday, May 02, 2010
Horror films often fall off quickly on their second day at the box office, but the drop for "Nightmare" was particularly sizable, as the movie collected 33% less in gross receipts on Saturday than Friday. That's one of the largest-ever Friday-Saturday drops at the box office and is particularly significant given that Saturday wasn't a holiday and "Nightmare" didn't sell a huge number of tickets to midnight shows late Thursday night that threw off the comparison.
The last film to drop more on its second day without those factors was the Sacha Baron Cohen comedy "Bruno," which declined 39% on its second day. "Bruno" ticket sales went on to plummet 73% on the movie's second weekend, and "A Nightmare on Elm Street" is likely headed toward a similar freefall next weekend, particularly given that it will face enormous competition from "Iron Man 2." Another people-pleasin' excretion from the MOVEE BIZ! MORE 3-D! NOW!!!!! (Caveat: Mr. THUMBS-WAAAAAAAAAAY-UP!!!!!)
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