Eugene David ...The One-Minute Pundit |
|
Monday, March 24, 2003
For the last time (until next year), these companies didn't waste millions on the OscarsĀ® because they were introducing new campaigns, they were there because the CEOs were there. Not even buying $800,000 in advertising for $1.3 million can deter the most determined social-climbing hobnobbing brownnosing high-mucky-muck CEO Dilbert. I'll be blunter: At this level advertising is Enroning in a different key. If I owned stock in one of these companies I'd be mad.
|