Eugene David
...The One-Minute Pundit

Wednesday, July 30, 2003


The PR fiasco that is Giggly -- er, Geally? -- is the fiasco of film in the age of JACK, of an industry making movies every bit as bad as it can, concentrating solely on marketing and its core audience of shareholders, movie ad-blurb copywriters, and dumb blind teens. But the ruse isn't working as well as it did -- as I've said before, the more movies excel in explosions, the less bang the audience gets -- and we see mounting signs of anger and impatience at the product; the rebellion against GENERAL JR. owes in no small way to biz' continued excellence. In time perhaps the people will do to Hollywood what the Indians have done to Bollywood. Movies are long overdue for serious retrenchment.

P. S. Yesterday I posted on the East Coast fee collector with the funny name. Why would somebody give a movie a title that looks like "Giggly" -- especially given the cloying tabloid romance of its lovey-dovey stars?

P.P.S. If it helps, JACK, take the L from the title and you have Gigi, the best-picture OscarĀ® winner of '58. Bring back Lerner and Loewe!

Home
Site Meter eXTReMe Tracker