THE NEWS HACK'S CREED:
I know more than you.
I make lots more money than you.
I'm smarter than you.
I'm sexier than you.
I appear on TV all the time.
I work ten minutes a day.
I rule the universe.
I'm going to live forever.
You are an idiot.
THE NEWS HACK'S CREED, No. 2:
A lie isn't a lie when it tells THE TRUTH.
THE NEWS HACK'S CREED, No. 3:
I've come to realize that the looseness of the journalistic life, the seeming laxity of the newsroom, is an illusion. Yes, there's informality and there's humor, but beneath the surface lies something deadly serious. It is a code. Sometimes the code is not even written down, but it is deeply believed in. And, when violated, it is enforced with tribal ferocity.
--JOHN "OMERTA" CARROLL.
THE NEWS HACK'S CREED, No. 4:
News isn't news when we don't report it.
PERMALINKS:
THE NEWS HACKS' DICTIONARY
THE EUGENE DAVID GLOSSARY
AMERICA'S MOST UNINTENTIONALLY FUNNY WEB SITE!
Blogroll Me!
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In reality, all this "study" proves is that news hacks stink. Consider this damning observation:
[D]amaging stories about Enron have taken a back seat while several companies, including Disney, Microsoft, Wal-Mart, IBM, General Motors, Intel and Home Depot, have kept their good media reputations intact with more positive news [sic]. Also, MRi’s results showed that although the volume of news stories has dipped since last year, the majority of the coverage has been very favorable [emphasis added].
In other words, YOU GET WHAT YOU PAY FOR!!!!!! QED.