Eugene David
...The One-Minute Pundit

Friday, August 13, 2004


Two of USAOKAY!!!!!'s exceptionally-well-paid publicists say MOVIES ARE BETTER THAN EVER -- AND ADULTS ARE COMING BACK TO FIND OUT! But then you skip to the bottom of the story -- NEWS HACKS THINK THEY'RE SO CLEVER WHEN THEY DO SOMETHING LIKE THIS -- to learn:

Moreover, [Steve] Gilula [a RUPERT!!!!!!!!!!!!! exec] and other distributors fret that the adult summer market — underserved for years — may be growing too fast.

"The strategy will not only be counterprogramming against blockbusters, but against each other going for mostly the same audience," Gilula says. "This is going to be a crowded market."
[Emphasis added.]

TRANSLATION: Few adults see movies -- for good reason -- and the market is easily tapped out.

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