Posted 12:57 PM by Gene

The demise of the Carsey-Werner sitcom assembly line moved a contributor to THE CORNER to insist:

I love when people say, give us a great movie with an original story and good acting, and we'll go to it. As if everyone out here hasn't thought of that. "No more originality!" says big studio exec. "Let's remake some crap!"

It's not on purpose, folks. Everyone is doing their best. Every studio that makes a movie out of a sitcom is also developing a hundred other "original" ideas. It's just that they thought the sitcom one would appeal to people. The simple fact is this: every single person in the entertainment business would love to do a breathtakingly fresh, breakthrough film or TV show. But it's VERY VERY HARD!

Pardon us while we laugh. There are many inducements for not trying at all. The automatic funding of DVDs and the American Society of Willfully Ignorant Advertisers means you don't have to work to raise the dough. Jack's Alphabet Soup with its several different flavors of botulism means you don't have to use your imagination to be in good taste; when after three seconds you run out of witty things to say (this happens quite readily with quarter-wits, aka "scenarists") you can fall back on Grand Guignol or sex scenes or four-letter words. When you run out of those there's always the stuntmen, or the geeks in special effects, who may not know plot or dialogue but sure do know their crowd-pleasin' filler. When you run out of those you're not completely hopeless -- there are the ad-blurb copywriters, with their reverse snobbery and what JOHN PODHORETZ called "grading on a curve," who can save your meretricious property with chants of "dark" and "edgy." When that fails you have focus groups and market research and Nielsens and b.o. to "prove" there'll always be fans for basest junk. And when all these things don't work, there's your own superiority to the audience.