Eugene David
...The One-Minute Pundit

Monday, September 19, 2005


Another new fad in the MARKETING BIZ: the "exclusive" record deal, which, like most such deals, will principally allow CEOs to boast "I KNOW (FILL IN THE BLANK WITH A SUITABLE JOHNNY- OR JOANIE-ONE-NOTE) AND YOU DON'T!!!!!" But already enough people are doing enough "exclusive" deals they may not seem so exclusive anymore.

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