Eugene David
...The One-Minute Pundit

Wednesday, February 15, 2006


The bad news, starting at COMEDY CENTRAL NEWS NETWORK:

Among the other [potential] shows: a vehicle for politically incorrect comedian Sarah Silverman and Lewis Black's Red State Diaries. If that flies, it would be the third spin-off from The Daily Show after Steven Colbert's The Colbert Report.

The very bad news, for its "parent" MTV Networks:

[MTV Networks prez Michael] Wolf is crafting a plan with Honda Motor Co. to market cars to younger buyers across all MTV platforms. (Advertising brings in 60% of MTV revenues; distribution fees, 30%; consumer products, 10%.) "Advertisers would rather connect with that one alpha consumer [young trendsetter] vs. three beta consumers," he says. "We understand that audience, and we can help them do that."

The good news, for SUMNER:

Shares have been flat, at about $42, since the new Viacom began trading on its own on Jan. 3.

Knowing the hideous consequences, it's outfits like SUMNER's that explain why we want BIGMEDIA to fail.

Home
Site Meter eXTReMe Tracker