Eugene David
...The One-Minute Pundit

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    • THE NEWS HACK'S CREED:
    I know more than you.
    I make lots more money than you.
    I'm smarter than you.
    I'm sexier than you.
    I appear on TV all the time.
    I work ten minutes a day.
    I rule the universe.
    I'm going to live forever.
    You are an idiot.

    THE NEWS HACK'S CREED, No. 2:
    A lie isn't a lie when it tells THE TRUTH.

    THE NEWS HACK'S CREED, No. 3:
    I've come to realize that the looseness of the journalistic life, the seeming laxity of the newsroom, is an illusion. Yes, there's informality and there's humor, but beneath the surface lies something deadly serious. It is a code. Sometimes the code is not even written down, but it is deeply believed in. And, when violated, it is enforced with tribal ferocity.
    --JOHN "OMERTA" CARROLL.

    THE NEWS HACK'S CREED, No. 4:
    News isn't news when we don't report it.

    PERMALINKS:

    THE NEWS HACKS' DICTIONARY

    THE EUGENE DAVID GLOSSARY

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    Thursday, February 16, 2006

    Posted 2:44 PM by Gene

    We wish we'd seen this yesterday: Ford, which will be 103 in June and whose share price reflects it, is getting out its low-riding pants (or whatever they call those things with the crotches that drag to the ground) and sponsoring an Hispanic [C]RAP show on ESPNCORP Radio, which should add tons to its sales.

    The effort is a "big part of us continuing to build a dialogue with the market,” said Dave Rodriguez, multicultural marketing communications manager [!] of Ford division.

    Sorry Dave, a big part of your market stopped speaking to you when you built rattletraps.

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