Eugene David
...The One-Minute Pundit

Wednesday, March 29, 2006


A SUMNER SPOKESMAN SEZ:

[I]f the 40- to 60-year-old population is indeed so wealthy with so much buying power, why aren’t more non-news networks selling on the 25-to-54 demo and, what’s more, why are so many TV deals built upon the 18-to-49 demo?

“We’ve done focus groups with this demo who say they turn on the TV and there are 500 channels and they can’t find anything to watch,” he said. “They start to feel annoyed, like media has blatantly disregarded them.”


Why is that, SUM? Is it because you aim to be older than METHUSELAH? Or is it because your SPONSORS are WHINING INFANTS?

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