Eugene David
...The One-Minute Pundit

Tuesday, May 23, 2006


One of the extreme vexations of this age is PR's total dominance. If we consider RUPERT!!!!!!!!!!!!!!!!!!!!!!!!!'s Major Bowes act as THE GAMES of entertainment this will make more sense. Scarcely three months ago a competition ended in the Italian alps. Who among even the CEO elite that took two-month paid vacations to "supervise" their charges promoing it can recall so much as ONE athlete? Even the MAROON who made the covers of TWO newsrags is a trivia question. But we were SOLDSOLDSOLD the GAMES to the point of migraine, and now this. Some obsessively typing Kinsleyite can try to convince us that IMMORTAL GENIUS comes out of the RUPE!!!!!!!!!!!!!!!!!!!'s contest, which is another way of saying undeservedly popular aggressive "singers" singing junk. Who could remember anyone in these affairs but for the oppressive drumbeat of the selling? What's especially irksome is this is now a permanent annual phenomenon, just as the GAMES are a biennial one, and for all its sound and fury it leaves not a trace save for people making asses of themselves, and idiot sponsors falling over themselves to finance it. And now every week unveils a new oppressive PR pestilence, from THE ERIC SEVAREID OF COMEDY to DVC!!!!!!!!!!!!!!!!! Such is the sales pitches' intensity that marketing and promotion have become mental illnesses for our time. They're enough to make one stop watching television, or surfing the Web. But no; the psychotic babble is inescapable.

The Renaissance produced Michelangelo. The great worldwide democratic revolution produced Jefferson and Beethoven. Our age produces TV shows.

P. S. A question for our meretricious age: "How Much Marketing is Too Much Marketing?"

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