Eugene David
...The One-Minute Pundit

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    • THE NEWS HACK'S CREED:
    I know more than you.
    I make lots more money than you.
    I'm smarter than you.
    I'm sexier than you.
    I appear on TV all the time.
    I work ten minutes a day.
    I rule the universe.
    I'm going to live forever.
    You are an idiot.

    THE NEWS HACK'S CREED, No. 2:
    A lie isn't a lie when it tells THE TRUTH.

    THE NEWS HACK'S CREED, No. 3:
    I've come to realize that the looseness of the journalistic life, the seeming laxity of the newsroom, is an illusion. Yes, there's informality and there's humor, but beneath the surface lies something deadly serious. It is a code. Sometimes the code is not even written down, but it is deeply believed in. And, when violated, it is enforced with tribal ferocity.
    --JOHN "OMERTA" CARROLL.

    THE NEWS HACK'S CREED, No. 4:
    News isn't news when we don't report it.

    PERMALINKS:

    THE NEWS HACKS' DICTIONARY

    THE EUGENE DAVID GLOSSARY

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    Sunday, September 30, 2007

    Posted 9:33 PM by Gene

    More brilliance in advertising: People Inc. and its flagship finagle product placements on Wheel of Fortune (don't ask), and the sponsors think they're actually moving more goods! Well, as often happens, they're moving more advertising.

    Elsewhere in the Big Double-A Scribble, we learn São Paulo's banned billboards, and Rio may follow suit, so maybe advertising's future isn't that bright. Certainly it won't be as visible. And in the Did You Know? category, Did You Know Playboy's cut its circ and made its Web site available for free? I guess Hef has come to realize teenage boys like stronger stuff.

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