THE NEWS HACK'S CREED:
I know more than you.
I make lots more money than you.
I'm smarter than you.
I'm sexier than you.
I appear on TV all the time.
I work ten minutes a day.
I rule the universe.
I'm going to live forever.
You are an idiot.
THE NEWS HACK'S CREED, No. 2:
A lie isn't a lie when it tells THE TRUTH.
THE NEWS HACK'S CREED, No. 3:
I've come to realize that the looseness of the journalistic life, the seeming laxity of the newsroom, is an illusion. Yes, there's informality and there's humor, but beneath the surface lies something deadly serious. It is a code. Sometimes the code is not even written down, but it is deeply believed in. And, when violated, it is enforced with tribal ferocity.
--JOHN "OMERTA" CARROLL.
THE NEWS HACK'S CREED, No. 4:
News isn't news when we don't report it.
PERMALINKS:
THE NEWS HACKS' DICTIONARY
THE EUGENE DAVID GLOSSARY
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1. Who says banks can't market? Northern Trust did it. Everyone knows its name now. Problem is there are certain kinds of "marketing" banks now do too well: accepting government handouts, sponsoring CEO-pleasin' sports events, raising fees, lowering credit limits, being a pain where the sun don't shine -- and all sorts of cute puppies and reassuring words on TV will not help a business a great many people now HATE.
2. Advertisers intend to plaster more and more annoying ads on TV than ever, in every conceivable way. The plan is to render TiVo useless. Do that, advertisers, and you may render TV useless. Please!