THE NEWS HACK'S CREED:
I know more than you.
I make lots more money than you.
I'm smarter than you.
I'm sexier than you.
I appear on TV all the time.
I work ten minutes a day.
I rule the universe.
I'm going to live forever.
You are an idiot.
THE NEWS HACK'S CREED, No. 2:
A lie isn't a lie when it tells THE TRUTH.
THE NEWS HACK'S CREED, No. 3:
I've come to realize that the looseness of the journalistic life, the seeming laxity of the newsroom, is an illusion. Yes, there's informality and there's humor, but beneath the surface lies something deadly serious. It is a code. Sometimes the code is not even written down, but it is deeply believed in. And, when violated, it is enforced with tribal ferocity.
--JOHN "OMERTA" CARROLL.
THE NEWS HACK'S CREED, No. 4:
News isn't news when we don't report it.
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THE NEWS HACKS' DICTIONARY
THE EUGENE DAVID GLOSSARY
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While many people dropped by Wednesday to show support, it was clear that others were pleased about the fire, said Paul Crabtree, the owner's brother who came to the scene Wednesday morning.
"It's sad to see people driving by and acting happy about it," he said.
The public mind may be thinking here. Someone might smile at a publicity-happy doughnut shop burning down for the reason we've come to rage at advertisements like THE STUNT. They see a dishonest, show-bizzy, advertising-mad force behind it. They resent it and what it stands for. Nobody wishes such a misery on anyone (especially someone who just redid the shop and wasn't insured). Nevertheless we understand the specks of happiness.
Prediction: It will be back, and may even sprout into a chain before boredom sets in (or maybe product quality) and causes itself a bankruptcy. WHOM BIGMEDIA BE FOR....