Eugene David
...The One-Minute Pundit

Monday, June 14, 2010


Still, it may be tough to win back the favor of an audience that has been trained to expect more than Hollywood has delivered in the last few weeks. One danger is that potential filmgoers tend to overlook a next round of pictures when they did not like the last batch.

“It’s all about changing
their mood,” Dennis Rice, a marketing consultant who previously ran Disney’s publicity operation, said of the entertainment business. [Emphasis added]

OH, so it's THEIR mood -- NOT YOURS.

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