Eugene David
...The One-Minute Pundit

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THE NEWS HACK'S CREED:
I know more than you.
I make lots more money than you.
I'm smarter than you.
I'm sexier than you.
I appear on TV all the time.
I work ten minutes a day.
I rule the universe.
I'm going to live forever.
You are an idiot.

THE NEWS HACK'S CREED, No. 2:
A lie isn't a lie when it tells THE TRUTH.

THE NEWS HACK'S CREED, No. 3:
I've come to realize that the looseness of the journalistic life, the seeming laxity of the newsroom, is an illusion. Yes, there's informality and there's humor, but beneath the surface lies something deadly serious. It is a code. Sometimes the code is not even written down, but it is deeply believed in. And, when violated, it is enforced with tribal ferocity.
--JOHN "OMERTA" CARROLL.

THE NEWS HACK'S CREED, No. 4:
News isn't news when we don't report it.

PERMALINKS:

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Sunday, January 16, 2011

Posted 2:16 PM by Gene

No concern has opened its big fat trap for "family programming" more than Johnson and Johnson. It is therefore apt that it has run into deadly problems with its reputation. Twenty-eight years ago we grieved for the company over Tylenol, a calamity never its fault; its comeback was a shining example to America. MTV was a year old then, and J&J has since become one of its biggest sugar daddies, and it opens its yap for "family programming" so it can support MTV. Under the circumstances we do not feel sorry for the company, only for those of its employees who are blameless.

It must persuade millions of disappointed customers to once again pay a premium for products that may no longer seem to be of any higher quality than the less expensive store brand.

Given its profound QC woes we can suggest without fear of contradiction most of the premium goes to pay for MTVs -- and the public instinctively knows it, and won't be badgered into rooting for it.

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